We use organic, the highest grade, aloe vera. As an organic extract, it was grown without the use of pesticides, synthetic fertilizers, sewage sludge, genetically modified organisms, or ionizing radiation.
Aloe has long been known as a natural healer - good for skin and hair/fur. It acts as a natural conditioner and helps smooth the hair shaft, making the hair shinier, glossier, more manageable, and healthier.